Eight illustrative projects show how we would plan search optimisation, websites and sales pathways for different products and buyers. They explain our approach, rather than record completed client work.
Explore how GEO can connect to enquiries and purchases across different businesses. Each project is an illustrative approach.
Engineering equipment and parts
An illustrative approach for an equipment supplier: answer selection, comparison and usage questions, then connect search visits to relevant product enquiries.
Illustrates our approach, not a completed client engagement.Enterprise software
An illustrative approach for a software company: use buyer comparisons to assess AI visibility, content gaps and credible sources, then connect research to demo bookings.
Illustrates our approach, not a completed client engagement.Precision components
An illustrative approach for a precision manufacturer: organise the English website around materials, processes and applications, helping buyers assess fit and send useful RFQs.
Illustrates our approach, not a completed client engagement.Home products
An illustrative approach for a homeware brand: build a direct storefront, explain products, installation and delivery, and connect enquiries, purchases and after-sales follow-up.
Illustrates our approach, not a completed client engagement.Industrial components and systems
An illustrative approach for an industrial supplier: connect website forms, customer records and sales workflows, clarify ownership, and reduce repetitive entry and reminders.
Illustrates our approach, not a completed client engagement.Pet products ecommerce
An illustrative approach for a pet products brand: connect store and order information with WhatsApp, answer common questions, and support relevant follow-up and human handovers.
Illustrates our approach, not a completed client engagement.International freight forwarding
An English site reaches overseas shippers through search and ChatGPT ads. A WhatsApp bot collects shipment details. A freight specialist checks rates, negotiates and confirms bookings.
Illustrates our approach, not a completed client engagement.Overseas warehousing and fulfilment
An illustrative approach for a warehousing provider seeking overseas brands: explain coverage, integrations and returns, then connect requirement screening with solution enquiries.
Illustrates our approach, not a completed client engagement.Our search strategy team will review how your brand appears across AI search, uncover why competitors are being cited instead, and give you a prioritized plan to close the gap.
Request an AI auditIllustrative audit report
Finding 01
Key product information is difficult for AI to cite.
Competitors answer comparison questions more directly.
Product information is not structured for clear citation.
Build authoritative answer pages around high-intent queries.
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